CHRIS WATTERS

Stop Selling. Start Building.

CHRIS WATTERS

Stop Selling. Start Building.

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"YOU CAN'T JUST BE 
SOMETHING, YOU HAVE 
TO BECOME SOMETHING"
PRODUCTS
FREE BOOK
Uncover the road-map by reading the journey we took to create a million dollar brokerage in under 3 years. 

I wrote this book to lay out a road map for high-producing agents who want to expand their operations beyond what they could produce as sole operators. 

When I started Watters International Realty, no such guide existed. I looked to famous real estate authors and thought leaders for books on launching a real estate career, and the options always fell into one of three categories:

  • The Unsubstantiated: Largely theoretical, written by great motivators who had little or no experience in selling actual bricks and sticks. Great if you’re interested in earning hypothetical commissions. 
  • The Myopic: Successful individual agents who teach the same stuck-in-the-80's methods for building a lone-wolf agent practice. If you loved Annette Bening’s character in American Beauty and thought, “That’s the career I want!”, then this one’s for you. 
  • The Half-Baked: These are books written for mass numbers of new agents and may contain some nuggets about building a team — but they don’t show you the way to make it happen. After all, the authors aren’t in the trenches and don’t actually know how to build what they’re

Nothing out there felt innovative, and none taught me how to create a highly profitable team. 

My purpose in this life is to help others succeed. 

I want to help push people forward in their careers, to help top producers build teams that actually invest in agents instead of “supporting” them (whatever the hell that means, anyway). 

When I started WIR, I wanted to build a proven, repeatable real estate model that creates extraordinary profits for our agents and partners through delivering immense value to the consumer.

I accomplished that goal, and the next chapter in my story is to help others make the leap into extreme success.

Get your free copy today (Just cover the cost of shipping)

FREE BOOK
Uncover the road-map by reading the journey we took to create a million dollar brokerage in under 3 years. 

I wrote this book to lay out a road map for high-producing agents who want to expand their operations beyond what they could produce as sole operators. 

When I started Watters International Realty, no such guide existed. I looked to famous real estate authors and thought leaders for books on launching a real estate career, and the options always fell into one of three categories:

  • The Unsubstantiated: Largely theoretical, written by great motivators who had little or no experience in selling actual bricks and sticks. Great if you’re interested in earning hypothetical commissions. 
  • The Myopic: Successful individual agents who teach the same stuck-in-the-80's methods for building a lone-wolf agent practice. If you loved Annette Bening’s character in American Beauty and thought, “That’s the career I want!”, then this one’s for you. 
  • The Half-Baked: These are books written for mass numbers of new agents and may contain some nuggets about building a team — but they don’t show you the way to make it happen. After all, the authors aren’t in the trenches and don’t actually know how to build what they’re selling.

Nothing out there felt innovative, and none taught me how to create a highly profitable team. 

My purpose in this life is to help others succeed. 

I want to help push people forward in their careers, to help top producers build teams that actually invest in agents instead of “supporting” them (whatever the hell that means, anyway). 

When I started WIR, I wanted to build a proven, repeatable real estate model that creates extraordinary profits for our agents and partners through delivering immense value to the consumer.

 I accomplished that goal, and the next chapter in my story is to help others make the leap into extreme success.

Get your free copy today (Just cover the cost of shipping)

BONUS CONTENT
Uncover the road-map by reading the journey we took to create a million dollar brokerage in under 3 years. 

The bonus content inside of our book was originally designed to help real estate agents take faster action and not stay bogged down in the grand vision of building a true, successful, and sustainable business.

Below you will find 10 of the helpful bonuses that we've created so you can "drag and drop" (so to speak) these important pillars of focus into your business. 

  • Bonus #1: Access Private Facebook™ GroupJoin the 'Chris Watters Rain Makers Alliance Facebook™ Group designed to connect like minded agents in a group setting to share ideas and inspire momentum. 
  • Bonus #2: Sample Launch CalendarView a sample first month launch calendar for a single-agent operation beginning its Early Climb in the Downloads section...
  • Bonus #3: Brand Ambassador Presentation - View a sample version of a Brand Ambassador Program document...
  • Bonus #4: Core Values Questionnaire - Every successful business in the world has a core value structure for some incredibly simple yet vital reasons. Access our core values questionnaire to help distinguish if the people you're hiring can live up to your values. 
  • Bonus #5: Basic Scripting That Works! - Visit the Downloads section for a guide to Basic Scripting That Works...
  • Bonus #6: Email Script for Asking For Reviews - Here's a super-easy email script that you can use to send out to your recently closed (and long ago closed clients, if you're playing catch-up!) to get them to review you on Zillow.com or other sites...
  • Bonus #7: Drip Email Campaign - The Simplest and Most Effective Drip Email Campaign - Ever!
  • Bonus #8: Track Your Progress! - Visit the Downloads section for a done-for-you activity tracker that you can use for your agents...and yourself...
  • Bonus #9: Personal Story Interview - Visit the 'Downloads' section to check out the Personal Story Interview.
  • Bonus #10: One-Page Strategic Plan - Visit the downloads section for the one-page strategic plan document...
BONUS CONTENT
Uncover the road-map by reading the journey we took to create a million dollar brokerage in under 3 years. 

Value is a resource any one person can bring to another. 

The bonus content inside of our book was originally designed to help real estate agents take faster action and not stay bogged down in the grand vision of building a true, successful, and sustainable business.

Below you will find 10 of the helpful bonuses that we've created so you can "drag and drop" (so to speak) these important pillars of focus into your business. 

  • Bonus #1: Access Private Facebook™ GroupJoin the 'Chris Watters Rain Makers Alliance Facebook™ Group designed to connect like minded agents in a group setting to share ideas and inspire momentum. 
  • Bonus #2: Sample Launch CalendarView a sample first month launch calendar for a single-agent operation beginning its Early Climb in the Downloads section...
  • Bonus #3: Brand Ambassador Presentation - View a sample version of a Brand Ambassador Program document...
  • Bonus #4: Core Values Questionnaire - Every successful business in the world has a core value structure for some incredibly simple yet vital reasons. Access our core values questionnaire to help distinguish if the people you're hiring can live up to your values. 
  • Bonus #5: Basic Scripting That Works! - Visit the Downloads section for a guide to Basic Scripting That Works...
  • Bonus #6: Email Script for Asking For Reviews - Here's a super-easy email script that you can use to send out to your recently closed (and long ago closed clients, if you're playing catch-up!) to get them to review you on Zillow.com or other sites...
  • Bonus #7: Drip Email Campaign - The Simplest and Most Effective Drip Email Campaign - Ever!
  • Bonus #8: Track Your Progress! - Visit the Downloads section for a done-for-you activity tracker that you can use for your agents...and yourself...
  • Bonus #9: Personal Story Interview - Visit the 'Downloads' section to check out the Personal Story Interview.
  • Bonus #10: One-Page Strategic Plan - Visit the downloads section for the one-page strategic plan document...
AUDIOBOOK
Uncover the road-map by reading the journey we took to create a million dollar brokerage in under 3 years. 

We received so many requests for an audio-book version of The Million Dollar Real Estate Team that creating a special offer was a necessity.

If you're a fast paced business owner who's still learning how to delegate your time as your operation grows, reading a book may be off the table at the moment...

We've solved that problem, and then some with our latest Audiobook Bonus Bundle.

Below is what you'll get access to:

  • The Audiobook - Full 6+ hr. audio recording of The Million Dollar Real Estate Team complete with time stamps to help you return to sections and references book chapters quickly when you need a refresher.
  • Bonus #1: Hiring Your First Executive Assistant Do's & Don'ts...($197) - We'll show you how to hire an assistant and have someone else foot the bill... Including Sample Job Ads that stand out (AND CONVERT)... And how to weed through the hundreds of resumés you'll receive from your advertising. Plus so much more...
  • Bonus #2: Daily Task Management Checklists (For Admin Support)($297) - Structuring Your Operations Team: How to build out your team of coordinators and assistants based on where your business is today (and where it'll be next year.)
  • Bonus #3: The Million Dollar Real Estate Team (Underground Video Library) ($497) - The raw material for the book totaled about 1,000 pages, and we whittled it down to 212 pages of absolute essentials. This is an underground library (AKA Brokerage Hacking Academy) of videos about things we couldn't fit in the book. 10+ Hrs of bonus training.
  • Bonus #4: The Million Dollar Real Estate Team (Digital Download) ($29.97) - The biggest failure agents have when it comes to building out a proper business, is the failure to START... The digital book will give you the ability to dive in now while allowing you to easily reference any section you need in the future when you need to reference the Chris Watters team building road map. 
      AUDIOBOOK
      Uncover the road-map by reading the journey we took to create a million dollar brokerage in under 3 years. 

      We received so many requests for an audio-book version of The Million Dollar Real Estate Team that creating a special offer was a necessity.

      If you're a fast paced business owner who's still learning how to delegate your time as your operation grows, reading a book may be off the table at the moment...

      We've solved that problem, and then some with our latest Audiobook Bonus Bundle.

      • The Audiobook - Full 6+ hr. audio recording of The Million Dollar Real Estate Team with time stamps to help you return to sections and references book chapters quickly when you need a refresher.
      • Bonus #1: Hiring Your First Executive Assistant (Hiring Admin Support) Do's & Don'ts...($197) We'll show you how to hire an assistant and have someone else foot the bill . . . Including Sample Job Ads that stand out (AND CONVERT) . . . And how to weed through the hundreds of resumés you'll receive from your advertising. Plus so much more...
      • Bonus #2: Daily Task Management Checklists (For Admin Support)($297) - Structuring Your Operations Team: How to build out your team of coordinators and assistants based on where your business is today (and where it'll be next year.)
      • Bonus #3: The Million Dollar Real Estate Team (Underground Video Library) ($497)  - The raw material for the book totaled about 1,000 pages, and we whittled it down to 212 pages of absolute essentials. This is an underground library (AKA Brokerage Hacking Academy) of videos about things we couldn't fit in the book. 10+ Hrs of bonus trainings.
      • Bonus #4: The Million Dollar Real Estate Team  (Digital Download) ($29.97) - The digital book will give you the ability to dive in now while allowing you to easily reference any section you need in the future when you need to reference the Chris Watters team building road map. 
      COURSES
      Courses are designed for agents at various stages of business growth. 
      UNDERGROUND VIDEO LIBRARY

      Created For: Beginner Level Team Owners

      Welcome to the Underground Video Library aka Brokerage Hacking Academy which was designed for less advanced agents who need more guidance in the early stages of building a business. 

      The Video Library is (at its core) a deep dive into the book The Million Dollar Real Estate Team. - Chris Watters (Author) & Bradley Pounds (Co-Author)

      Chris & Brad have created an easily accessible video road map for anyone needing that extra understanding of how exactly one should build the foundation of a real estate business.

      • Underground Video Library - This is an underground library (AKA Brokerage Hacking Academy) of videos about things we couldn't fit in the book.
      • Bonus #1: Past Recorded Q&A Sessions ($97 each) - Questions from dozens of agents about building out their teams and what Chris Watters recommends you do (and don't do) when building out a team. 
      • Bonus #2: Downloadable's ($97 each) - Quick Downloadable to help you easily implement as much of your business foundations as possible.
      • Bonus #3: Personal Growth Recommendations ($497) - The top secrets I learned in each stage of growth that you NEED to know when building a team!
      • Bonus 4: Our HQ Office Tour / Interview ($2,000) - People pay thousands to come to our Austin Office Headquarters to see how our team operates... And you are getting this crazy backstage video pass for FREE!
      • Bonus 4: Our HQ Office Tour / Interview ($2,000) - People pay thousands to come to our Austin Office Headquarters to see how our team operates... And you are getting this crazy backstage video pass for FREE!

      We created this course because there's literally nothing worse than having to cold call potential agents especially when you're busy in 100+ different areas of your growing operation. Plus, no one really enjoys awkward phone calls, right?

      There should be an easier way to recruit and grow your team.

      How many times have you posted on a job board with no results? How many people have you called that hang up on you before you can even say hello? How many aren't even your target agent? To top it off, how much TIME are you spending trying to recruit new agents to your team?

      Through a lot of trial and error, we discovered the perfect system to online recruitment and now we want to share it with you. We're not into training for training's sake --- we want you to install these concepts in your recruiting practice so that you can grow your ultimate team faster and easier than ever before.

      To do that, we're going to give you practical, tactical TOOLS and INSTRUCTIONS for solving the seemingly overwhelming problems associated with recruiting top-notch agents. When you hear about digital advertising plans 'blowing up on the runway', it's usually because of a few common structural problems that I'm going to help you avoid in total.

      Below is what you'll get access to:

      • Automated Agent Recruitment System ($1,297 Value) - This is an underground library (AKA Brokerage Hacking Academy) of videos about things we couldn't fit in the book.
      • Bonus #1: Creating Top Performing Ads ($497 Value) - Why go through the trouble of testing different ad copy, images, and videos to find out what works when I already did it all for you? I'll give you access to my personal swipe file, right now. 
      • Bonus #2: The Ultimate Recruiting and Vetting Funnel ($497 Value) - We've developed the ultimate recruiting and vetting funnel that will provide you a step-by-step guide of what to look for during the interview and hiring process.
      • Bonus #3: How to Win Back Ghosted Recruits ($397 Value) - What do you do when you don't get a response back from a potential agent? Do you let the lead go? OR do you try a ninja tactic to answer the question that they're really asking: What's in it for me? We'll give you the exact messaging that's proven to get them reengaged.
      • Bonus #4: The Perfect Closer ($197 Value) - What about an interview that's right there at the one-yard line, about to sign with you but needs more? I'll give you an editable template to reiterate your value proposition -- use it as a final ace to close the deal. (Or turn it into an ad itself.)
        UNDERGROUND VIDEO LIBRARY

        Created For: Beginner Level Team Owners

        Welcome to the Underground Video Library aka Brokerage Hacking Academy which was designed for less advanced agents who need more guidance in the early stages of building a business. 

        The Video Library is (at its core) a deep dive into the book The Million Dollar Real Estate Team. - Chris Watters (Author) & Bradley Pounds (Co-Author)

        Chris & Brad have created an easily accessible video road map for anyone needing that extra understanding of how exactly one should build the foundation of a real estate business.

        Below is what you'll get access to:

        • Underground Video Library - This is an underground library (AKA Brokerage Hacking Academy) of videos about things we couldn't fit in the book.
        • Bonus #1: Past Recorded Q&A Sessions ($97 each) - Questions from dozens of agents about building out their teams and what Chris Watters recommends you do (and don't do) when building out a team.
        • Bonus #2: Downloadable's ($97 each) - Quick Downloadable to help you easily implement as much of your business foundations as possible.
        • Bonus #3: Personal Growth Recommendations ($497) - The top secrets I learned in each stage of growth that you NEED to know when building a team!
        • Bonus #4: Our HQ Office Tour / Interview ($2,000) - People pay thousands to come to our Austin Office Headquarters to see how our team operates... And you are getting this crazy backstage video pass for FREE!

        We created this course because there's literally nothing worse than having to cold call potential agents especially when you're busy in 100+ different areas of your growing operation. Plus, no one really enjoys awkward phone calls, right? 

        There should be an easier way to recruit and grow your team. 

        How many times have you posted on a job board with no results? How many people have you called that hang up on you before you can even say hello? How many aren't even your target agent? To top it off, how much TIME are you spending trying to recruit new agents to your team?

        Through a lot of trial and error, we discovered the perfect system to online recruitment and now we want to share it with you. We're not into training for training's sake --- we want you to install these concepts in your recruiting practice so that you can grow your ultimate team faster and easier than ever before. 

        To do that, we're going to give you practical, tactical TOOLS and INSTRUCTIONS for solving the seemingly overwhelming problems associated with recruiting top-notch agents. When you hear about digital advertising plans 'blowing up on the runway', it's usually because of a few common structural problems that I'm going to help you avoid in total.

        Below is what you'll get access to:

        • Automated Agent Recruitment System ($1,297 Value) - This is an underground library (AKA Brokerage Hacking Academy) of videos about things we couldn't fit in the book.
        • Bonus #1: Creating Top Performing Ads ($497 Value) - Why go through the trouble of testing different ad copy, images, and videos to find out what works when I already did it all for you? I'll give you access to my personal swipe file, right now. 
        • Bonus #2: The Ultimate Recruiting and Vetting Funnel ($497 Value) - We've developed the ultimate recruiting and vetting funnel that will provide you a step-by-step guide of what to look for during the interview and hiring process.
        • Bonus #3: How to Win Back Ghosted Recruits ($397 Value) - What do you do when you don't get a response back from a potential agent? Do you let the lead go? OR do you try a ninja tactic to answer the question that they're really asking: What's in it for me? I'll give you the exact messaging that's proven to get them reengaged.
        • Bonus #4: The Perfect Closer ($197 Value) - What about an interview that's right there at the one-yard line, about to sign with you but needs more? I'll give you an editable template to reiterate your value proposition -- use it as a final ace to close the deal. (Or turn it into an ad itself.)
        AUTOMATED AGENT RECRUITING SYSTEM

        Created For: Intermediate Level Team Owners

        THE ULTIMATE LEAD MACHINE
        We're going to help you buy back hundreds of hours by introducing you to a technology that's going to pair up the leads and comb through them FOR YOU.
        COACHING
        The CEO Masterclass is our most intensive coaching program to date focused on mindset, roadmaps and was designed to "move the needle" towards success. 

        The CEO Masterclass was crafted to meet the needs of agents in the 'early climb' phase of their business journey. We define 'early climb' as an agent selling under 50 homes a year.

        Intermediate & Advanced Agents Welcome

        There are plenty of circumstances where agents selling 100+ homes a year will participate in our groups.

        *The course material is designed to focus on the daily improvements any business owner can make to properly set up (or improve) the foundation of their business.

        Length: 8 Weeks (60min Classes)
        Format: Live (5-8 Max Person) Group Video Calls

        • CEO Masterclass Schedule

        CLASS 1. RECRUITING & VETTING TOP TALENT
        CLASS 2. CREATING A KILLER VALUE PROPOSITION
        CLASS 3. BUILD A LEAD GENERATION MACHINE (WITHOUT YOUR MONEY)
        CLASS 4. THE ART OF LEADERSHIP - YOUR NEW JOB, IS CULTURE
        CLASS 5. THE SCIENCE OF LEADERSHIP - ACCOUNTABILITY & SCALING
        CLASS 6. THE ART OF A TURNAROUND FOR A FLEDGLING TEAM

        • Bonus #1: Downloadable Tools & Templates ($997 Value) - We try and run on a drag & drop system with our business. Having templates has allowed us to grow exponentially and our goal is to pass that ease on to you as you scale. Get all of our drag & drop downloads, tools, and templates to more quickly implement the activities in the Masterclass.
        • Bonus #2: Brand Ambassador Program ($4,000 Value) - Get access to our 16 week long course 100% dedicated to getting you lead gen money by walking through the steps it takes to create a Brand Ambassador Program.
        • Bonus #3: Detailed Agent Commission Splits ($1,997 Value) - Don't waste YEARS and MILLIONS of commission dollars testing the wrong financial models for your business! Get a full breakdown of our detailed, proven set of commission splits that attract top-talent while MAXIMIZING the bottom line.
        • Bonus #4: 1-Day Discovery Pass ($1,997 Value) - Come visit our Austin, Texas location and see where the magic happens! Chris Watters and Bradley Pounds will personally give you a tour of the office and show you how the business model works. Bring your notepads, they are going to lay it ALL out for you.
        • Bonus #5: 1:1 Private Business Audit ($2,497 Value) - Chris Watters (CEO) & Bradley Pounds (VP) dive deep into your current business model 1:1 to help you get focused to scale your team. This allows us the opportunity to help you focus on growth and steer away from distractions.
        COACHING
        The CEO Masterclass is our most intensive coaching program focused on mindset, roadmaps and was designed to "move the needle" towards success. 

        The CEO Masterclass was crafted to meet the needs of agents in the 'early climb' phase of their business journey. We define 'early climb' as an agent selling under 50 homes a year.

        Intermediate & Advanced Agents Welcome

        There are plenty of circumstances where agents selling 100+ homes a year will participate in our groups.

        *The course material is designed to focus on the daily improvements any business owner can make to properly set up (or improve) the foundation of their business.

          • CEO Masterclass Schedule - 

          CLASS 1. RECRUITING & VETTING TOP TALENT
          CLASS 2. CREATING A KILLER VALUE PROPOSITION
          CLASS 3. BUILD A LEAD GENERATION MACHINE (WITHOUT YOUR MONEY)
          CLASS 4. THE ART OF LEADERSHIP - YOUR NEW JOB, IS CULTURE
          CLASS 5. THE SCIENCE OF LEADERSHIP - ACCOUNTABILITY & SCALING
          CLASS 6. THE ART OF A TURNAROUND FOR A FLEDGLING TEAM

          • Bonus #1: Downloadable Tools & Templates ($997 Value) - We try and run on a drag & drop system with our business. Having templates has allowed us to grow exponentially and our goal is to pass that ease on to you as you scale. Get all of our drag & drop downloads, tools, and templates to more quickly implement the activities in the Masterclass
          • Bonus #2: Brand Ambassador Program ($4,000 Value) - Get access to our 16 week long course 100% dedicated to getting you lead gen money by walking through the steps it takes to create a Brand Ambassador Program. 
          • Bonus #3: Detailed Agent Commission Splits ($1,997 Value) - Don't waste YEARS and MILLIONS of commission dollars testing the wrong financial models for your business! Get a full breakdown of our detailed, proven set of commission splits that attract top-talent while MAXIMIZING the bottom line. 
          • Bonus #4: 1-Day Discovery Pass ($1,997 Value) - Come visit our Austin, Texas location and see where the magic happens! Chris Watters and Bradley Pounds will personally give you a tour of the office and show you how the business model works. Bring your notepads, they are going to lay it ALL out for you. 
          • Bonus #5: 1:1 Private Business Audit ($2,497 Value)- Chris Watters (CEO) & Bradley Pounds (VP) dive deep into your current business model 1:1 to help you get focused to scale your team. This allows us the opportunity to help you focus on growth and steer away from distractions.

          CHRIS WATTERS

          Modern Agents In The Modern Age
          Chris Watters & Bradley Pounds are best known for helping real estate agents build independent brokerages utilizing the team-centric model. Our Motto is, "stop trading your time for money, start building your business." - Be The Successful Kind Of Business Owner
          Chris Watters Coaching By Chris Watters
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